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Learn From Our
In-House Social Media Experts
We believe in learning from the best! Not only is our program PhD written, successful social media experts have also created engaging video content EXCLUSIVELY for our courses.
Enroll for FREE now in our FULL 45 hour (3 course) program and you’ll get access to 90+ exclusive videos from experts just like Marlon, Lauren, Maddie, Omar, and Isabel.
What You Will Get
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The Influencer Academy Professional Program Overview
Description
- Included are 15 interactive modules created by influencers, business strategists & leading market researchers
- 90+ coaching videos from professional influencers
- Countless worksheets and templates
- Access to TIA’s private community
Related products
Why choose The Influencer Academy(TIA)?
WHY TIA?
TIME vs. MONEY
REAL WORLD vs. TEXTBOOKS
MOTIVATIONAL COMMUNITY
FLEXIBLE LEARNING
As part of our contemporary learning philosophy, TIA is designed as a mobile and flexible educational program that can be taken from enywhere in the world. Immerse yourself in TIA’s value-packed coursework on your own schedule, whether you’re traveling, working a 9-5, or still stuck in traditional schooling.
TRUST
COMPETITIVE EDGE
Enrolling in TIA gives you a competitive edge as you’re taking your future into your own hands and not relying on anyone else to make it happen. That’s the beauty of being your own boss and learning from a program that you can do from anywhere in the world.
RESULTS-DRIVEN COURSEWORK
“My engagement has skyrocketed. I’ve found they (TIA) gave me the confidence to reach out to the brands that I wanted to be working with and I just can’t wait to see where this will take me. So, THANK YOU TIA for all of your help!”
“I’ve been waiting for a program like this for so long… there is so much conflicting information online and it’s so relieving having everything I need to know in one place from a trusted source. You can really tell how high quality all of the content in the programs are. Lots of value.”
Tyler, 21
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Program Syllabus for
The Influencer Academy Professional Program
Course 1: Understanding and Building a Presence
This course explores the foundations of Social Media Marketing and fundamental theories that help you strengthen your message and how to reach your audience. It looks closely at brand dynamics, the Four C’s, and ultimately defining your brand purpose and brand statement as you consider ways to leverage best practices in order to build a following.
Module 1 - Examines the foundations of social media presence and what has historically impacted this rapidly growing industry. Also offers an introduction to monetizing your content.
Module 2 - Builds off foundational concepts exploring varying definitions of social media presence, the art of persuasion, common communication models and different types, or categories of social media experts in today’s profession. Looks at 3 proven blueprints to best develop your powerful brand.
Module 3 - Digs into developing your brand and looks at things like brand positioning, brand purpose, brand values and brand narrative.
Module 4 - Strengthens your understanding of consumers and looks at how audiences are influenced by brand and what it means to develop audience personas. Helps you identify what kind of social media expert you are and how to create a strategic plan around your strengths.
Module 5 - Explores types of media including owned media and earned media strategies. Helps you understand how to strengthen your collaborations, exponentially build your following, become a social media expert and create longevity with your influence.
Course 2: Turning Your Social Media Brand into a Business
This course focuses on brand development and explores topics that are essential to your message, audience and business goals such as developing your creative platform, logo, media kit, and brand partnerships. It also explores important topics related to trust, credibility, legal regulations and the Federal Trade Commission.
Module 1 - Examines topics such as mood boards, photography style, and logo development. Also looks closely at the visual identity system and components of color, font and graphic elements.
Module 2 - Looks at how to develop impactful promotional content and capitalize on going viral. Understand how brand influences stimulus and buyer behavior.
Module 3 - Explores monetization and brand partnerships with a focus on collaborations, agencies, and the importance of developing your media kit.
Module 4 - Helps you understand key legalities that are essential to owning and operating a compliant, ethical brand and business as a social media expert. Looks at elements of the regulatory landscape, the Advertising Standards Authority and the FTC.
Module 5 - Examines the importance of trust in social media and how operating with transparency and accountability can ensure that you grow a strong audience, brand and business.
Course 3: Influencer Entrepreneurship
This course helps your strengthen your fundamental understanding of social media marketing and entrepreneurship. Explore essential business tools and templates, sales strategies that will poise you for success, and opportunities to thin outside the box as an innovative and enterprising social media expert.
Module 1 - Looks at the mindset, skill set and toolsets that make entrepreneurship possible and that separate the good from the great.
Module 2 - Focuses on brand architecture, equity, brand lifecycles and how to begin expanding into new markets. Also looks at some of the nuts and bolts of operating a growing business including, essential apps and software, admin operations, and approaching investors.
Module 3 - Looks at how to scale your business, as it dives deeper into outreach and sales strategies such as storytelling and the art of negotiation.
Module 4 - Focuses on how to tap into your creativity, cultivate your inner confidence, get out of your comfort zone and understand motivation tactics.
Module 5 - Reviews your step-by-step blueprint for success and looks at key learning outcomes and essential social media takeaways.
How TIA
Works
PROVEN BLUEPRINT
The TIA curriculum was developed by PhDs, market researchers, and real successful influencers themselves. We studied hundreds of leading social media experts and our programs are the accumulation of what they all did to succeed.
WORK FROM ANYWHERE, ANYTIME
COLLABORATIVE & MOTIVATIONAL COMMUNITY
